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Norman Ellard
Managing Director Asia

Norm Ellard was born in London UK and emigrated to Canada in 1965. Norm attended the University of Toronto for Math and Physics.

He joined P&G Canada in 1973 as a sales person in the consumer business and after that joined the Chemicals Division in 1977. Norm has held positions of increasing responsibility and consequently assumed the position of Manager, Chemicals Canada in 1988. Norm moved to Cincinnati, OH USA in 1990 to assume the role of International Sales Manager where he was responsible for Asia, Latin America and Canada. He was responsible for the start-up of P&G Chemicals Asia business (oleochemicals) and the FPG Joint Venture started in 1993. In 1996, Norm became Global Sales Director for P&G Chemicals. Besides responsibility for over $1 billion sales, he also had various responsibilities over this period for all advertising and external relations for P&G Chemicals. Ultimately Norm also assumed responsibility for New Business Development including Food Ingredients, various bio ventures and bioplastics.

Norm relocated to Singapore in 2005 and became responsible for all the P&G Chemicals Asia business and MD of FPG., while also continuing as Global Sales Director. He is responsible for multimillion dollar projects in this arena.

After more than 34 years with P&G and over 30 years in the oleochemicals industry Norm retired from P&G October 2008 to pursue other interests and become Director of Rohen Pte. Ltd in Singapore, a company engaged in consulting and trading. Most recently he joined IP Specialties, a global trading company specializing in oleochemicals.

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